HOT ADS: VI Legion

Russian retailer - VI Legion heats up springtime season with their latest 2008 campaign! Taking a more manly and rugged look with their Summer 2008 catalogue - the outfitter showcases a spread that pretty much drips in masculinity! And we definitely applaud them for it! Guys looking like this are a refreshing (and incredibly HOT) sight!

The spread is gritty and urban - and the VI Legion men are not your usual polished pretty boy fare. This campaign uses real men - muscles, tats, hair and all! Which makes for a very HOT (and rough) trend - that we hope continues!

Check out the HOTTEST most rugged shots below!! Manly HOT - and right up our alley!

Enjoy!

(source)